Employers Resources & Solutions
Overview
Employers Resources & Solutions partnered with Unfiltered Solutions for a comprehensive refresh of their existing website. The revamp their online platform yielded impressive outcomes:
Here's what they asked for:
- Modernized Website Design
- Improved Website Functionality
- SEO Optimization
- Enhanced Content Strategy
Challenge
Employers Resources & Solutions faced several challenges with their existing website that necessitated a comprehensive refresh:
— Outdated Design: The website’s old layout and design no longer reflected the company's dynamic and modern approach, diminishing user engagement and brand appeal.
— Poor Navigation and Usability: Users found it difficult to navigate the site and access important information, leading to frustration and a higher bounce rate.
— Low Search Engine Visibility: Without proper SEO optimization, the website struggled to rank well in search results, limiting its reach to potential clients.
— Ineffective Content Strategy: The content on the website was outdated and didn't effectively communicate the company's services, expertise, or value proposition, making it challenging to convert visitors into clients.
Results
This website refresh has not only revitalized Employers Resources & Solutions’ online presence but has also set a new benchmark for engaging and serving their audience effectively.
- Modernized Website Design: The new design is sleek, user-friendly, and perfectly aligns with the company’s professional image, enhancing user experience and brand perception.
- Improved Website Functionality: With updated navigation and streamlined content, visitors now enjoy a smoother, more intuitive browsing experience, leading to better engagement.
- SEO Optimization: Strategic SEO enhancements have significantly improved the site's visibility on search engines, attracting more organic traffic.
- Refreshed and optimized content better communicates the company’s value proposition, services, and expertise, making it easier for potential clients to understand and engage with their offerings.
The updated site now stands as a pivotal tool in their marketing strategy, driving engagement, and showcasing their authority in the industry.